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E-Commerce Growth

Strategic Guide for Boosting Online Revenue

Essential Reading for E-Commerce Teams

This Guide is Essential Reading for e-commerce leaders and marketers seeking to boost online revenue. While this seems straight forward enough, a deep dive on the formula demonstrates the need for a thorough study and understanding of how these levers work together to generate e-commerce revenue. Download this FREE GUIDE today to view:

  • Details on the formula for e-commerce revenue

  • Basic and Advanced strategies for demand generation, conversion rates, and AOV

  • Real examples from: Daniel Wellington, Glossier, Gymshark, ASOS, and Warby Parker

Unlock Your E-Commerce Potential

Master the 3 Essential Levers for Sustained Growth 

The E-Commerce Growth Formula is your strategic guide to unlocking sustained growth and maximizing revenue. In the rapidly evolving world of e-commerce, understanding how revenue is generated can seem complex, but it boils down to a straightforward equation.  Revenue = Traffic x Conversion Rate x Average Order Value (AOV). 

This formula is more than just a mathematical equation; it's a blueprint for your business's success. By focusing on these three key variables—traffic, conversion rate, and AOV—you can identify growth opportunities and take actionable steps to increase your revenue. In this eBook, we'll explore each component of the formula, provide real-world examples of e-commerce brands that excel in these areas, and offer advanced strategies to help you achieve sustained growth.

Included in the eBook

Michael is renowned for his ability to lead and inspire teams to exceed growth targets and deliver exceptional results. Some of his notable achievements include:

  • Understanding the revenue formula: There are three primary levers to focus on and in this guide, we take a close look at Demand Generation (traffic), Conversion Rate, and Average Order Value (AOV). Knowing how each operates independently, and in concert with each other, is critical to achieving your KPI's.

  • Deep dive on each of the formula's elements: For traffic, CVR, and AOV we set a proper foundation with the basics of each concept. The guide also includes advanced tips and tricks for revenue growth by optimizing each of these three levers.

  • Real-life examples from well-known brands: In this guide, we examine the strategies, tactics, and results achieved by brands such as Daniel Wellington, Glossier, Gymshark, Asos, and Warby Parker.

With Real Life Examples from These Brands

Your Growth Marketing Agency

With more than 30 years of experience, we're uniquely qualified in providing growth marketing strategies, guidance, direction, and campaign management for small and mid-sized businesses. We even offer fractional marketing executive services to C-Suite clients in a variety of industries.

Brands We've Worked With

We possess extensive experience with leading brands across diverse industries, from retail and automotive to healthcare and technology, equips him with the unique ability to craft tailored growth strategies. Clients benefit from his deep understanding of performance marketing, e-commerce, and demand generation, ensuring data-driven solutions that maximize ROI and drive sustainable growth.

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